Cadillac has appointed Richard Brekus to the position of director, Global Product Strategy, effective August 17, 2015. Brekus will report to President Johan de Nysschen, joining Cadillac’s management team and leading the brand’s product planning, product management and portfolio planning across the Cadillac’s global regions.
Expanding its footprint in men’s fashion, Cadillac today launched a specially curated capsule collection, expressed in 15 looks, chosen and styled by fashion icon Nick Wooster. The Cadillac Capsule Collection is comprised of pieces from the Fall/Winter 2015 collections of today’s most influential emerging designers, many of whom showcase their work annually at New York Men’s Day (NYMD), which the brand has supported since its inception.
Cadillac today announced the appointment of David Leone as Executive Chief Engineer, Cadillac Product Programs effective August 3. He will report to Vice President Global Product Programs Doug Parks and Cadillac President Johan de Nysschen.
Award-winning publication Cool Hunting, in partnership with Cadillac, today announced the inaugural class of honorees for the CH25 program to celebrate individuals from the global creative community who are driving the world forward with innovative thinking and initiatives.
Cadillac’s 2016 model year products will feature enhanced connectivity and control, including the addition of Apple CarPlay and Android Auto, the predominant new systems for in-car phone integration. These additions are part of a broader enhancement of CUE, Cadillac’s user experience, with new features and a faster, streamlined operation.
Cadillac today announced a multi-season partnership with the Council of Fashion Designers of America (CFDA) in support of the first-ever New York Fashion Week: Men's. The partnership adds to Cadillac’s continued commitment to the growth and unification of the menswear market by supporting both emerging and established designers. Cadillac will also continue as the presenting sponsor of New York Men’s Day (NYMD) for the second consecutive season.
Cadillac’s global sales totaled 22,609 vehicles in May, in line with a year ago, and led by sharp increases for the ATS and Escalade product lines. Cadillac global sales are up 4 percent year to date compared with 2014.
Cadillac’s U.S. sales for April show that the brand’s products continue to attract new buyers. Retail sales to individual consumers were up 12 percent, with total sales up 5 percent, including a 55-percent decline in fleet sales.