ICONIC THEN, ICONIC NOW

For more than a century, Cadillac has been driving innovation and setting the standard of American luxury. Explore the history of an icon and learn how Cadillac is continuing to reimagine what is possible.

DISCOVER CADILLAC IN YOUR FAVORITE SONGS

Cadillac has played a role in music for decades. Iconic artists put our iconic brand at the heart of their most unforgettable tracks. Press play and turn up the volume.

A Fashionably Dressed Woman Standing in Front of a Brown Classic Cadillac

CADILLAC ON THE
STREETS OF DETROIT

A Fashionable Dressed Man Walking Away From a White Cadillac Escalade in the Desert

CADILLAC ON THE
STREETS OF LA

CADILLAC ON THE
STREETS OF NEW YORK

A Model Posing Inside the Driver's Seat of a Cadillac on a Sunny Day

CADILLAC ON THE
STREETS OF ATLANTA

Black and White Front View of a 1911 Classic Cadillac

Front View of a Black Cadillac Vehicle Surrounded By a Red Hue

SPARKING A REVOLUTION

Cadillac introduced the industry’s first electric starter in 1911. Over a century later, Cadillac continues to push boundaries with an expansive lineup of groundbreaking electric and gasoline vehicles.

FROM GOLDEN AGE TO MODERN AGE

For decades, the Cadillac name was synonymous with the glitz and glamour of Hollywood’s Golden Age. More recently, Oscar-winner Regina King and the Cadillac Escalade made a stunning appearance on the red carpet during the 2020 awards season.

Close-up View of the Modern Crest on a Cadillac Grille in Blue Hue

A TIMELESS SYMBOL

The original Cadillac emblem was inspired by the family crest of Antoine de la Mothe Cadillac, the founder of the city of Detroit. Over the last 123 years, the Cadillac Crest has continued to evolve to reflect the changing times. The most recent streamlined, monochromatic version points toward an all-electric future.

A Person Holding the Steering Wheel Wearing Gloves in the Driver Seat of a Classic Cadillac

A Man Holding Sunglasses While Sitting in a Cadillac Vehicle Driver's Seat

GROUNDBREAKING TECHNOLOGY

In 1954, Cadillac became the first carmaker in the world to standard-fit all models with power steering. Continuing its legacy of innovation, Cadillac offers vehicles with Super Cruise®* driver assistance technology, which was awarded MotorTrend Best Tech 2025 for Best Hands-Free Driving Tech.

Black & White Overview of a Business Man Walking Towards a 1964 Cadillac Series 62 Coupe

MORE THAN A STYLISH CAR

The 1964 Cadillac Series 62 Coupe combined style with power, boasting an all-new V8 engine with more horsepower and torque. Today, LYRIQ-V is the quickest Cadillac ever made, offering a stunning 615 horsepower and a 0 to 60 time of just 3.3 seconds* with Velocity Max.

Preproduction model shown. Actual production model will vary. Magnus Metal Frost exterior color is extremely limited and late availability.

Black and White View of a Classic Cadillac V8 Engine

Lower Driver's Side View of Orange Cadillac V-Series Model

A CENTURY OF POWER

In 1915, the first mass-produced V8 engine was introduced in all Cadillac models. In the modern era, Cadillac offers a full V-Series lineup of both electric and gasoline models–characterized by powerful performance, sharp handling and distinctive styling.

Close-Up View of the 1959 Cadillac Eldorado Biarritz Tailfins

Close-Up Rear View of Cadillac Escalade Taillamps

EYE-CATCHING DETAILS

The soaring tailfins of the 1959 Eldorado Biarritz were the epitome of postwar, jet-age optimism. The tailfin design has evolved into a striking skyscraper signature that lends every modern Cadillac a distinctive look.

A Fashionably Dressed Woman Standing in Front of a Classic Brown Cadillac

A VEHICLE FOR CHANGE

In the 1930s, Cadillac began embracing a more diverse audience. Today, Cadillac continues this ongoing commitment to service underrepresented communities and collaborates with BIPOC and LGBTQ+ artists to create inclusive brand experiences.

A Cadillac Suspension Part On a Grey Gradient Background

Front View of a Red Cadillac Escalade Parked By the Mountains

A SMOOTH RIDE

In 2002, the world’s fastest-reacting suspension technology—Magnetic Ride Control—was first introduced on the Cadillac Seville STS. Today, Cadillac Escalade is the only full-size luxury SUV to employ Magnetic Ride Control technology.

Back Seat View of a Woman Driving Behind a Classic Cadillac

Driver's Seat View of a Cadillac's Interior Outlooking a Beautiful Sunset

DEDICATION TO RELAXATION

For over 100 years, Cadillac has prioritized luxurious, refined driving. That dedication to comfort lives on with the available Executive Second Row Seating Package on ESCALADE IQ–offering first-class luxury for second row passengers.

A Woman Sitting Inside a Cadillac Wearing Classy Attire

Overhead Shot of a Couple Sitting Inside of aBlack Cadillac Concept Vehicle

INSIDE AND OUT LUXURY

In 1938, Cadillac offered the first sunroofs available in American automobiles. InnerSpace reimagines the luxury experience with unobstructed 360-degree panoramic views.

Concept vehicle shown. Not available for sale.

A Black and White Top View of a 1959 Cadillac Cyclone Concept Car

Front Angle View of a Cadillac Concept Flying Car

ALWAYS LOOKING FORWARD

In 1959, the Cyclone concept car drew heavily from the futuristic aerospace designs of the era. Now, the evolution of Cadillac luxury meets the future of high-velocity performance with the ultra-modern vehicle concept, Opulent Velocity.

Concept vehicle shown. Not available for sale.