Audacity of Blackness: Make a Statement | Cadillac

You are currently viewing Cadillac.com. Close this window to stay here or choose another country to see vehicles and services specific to your location.

EXIT

BLACK LIFE
HAS ALWAYS MATTERED.

It is human. Full of joy, respect, and honor. It is living, breathing, building, and innovating. Black life is reason to believe in a greater future. And, it is the reason we are committed towards achieving Equity + Justice.

The Audacity of Herstory

“We’re shaping a new future for women.”

Women have always risen to leadership in times of change. The Audacity of Women’s Heritage is a celebration of the resilience and accomplishments of Black women who are transforming our world. Through one of this generation’s most influential voices, activist Tamika Mallory, we experience the spirit of sisterhood, innovation, and hope for the future.

The Audacity of Blackness

“This is a testament of what happens when you bet on Black…”

This is an era of transformation led by audacious Black leaders in every sector. This film is an expression of the glorious, resilient display of Black accomplishments born from resistance and innovation, that have changed industries, communities, culture, and the world. From the powerful voice of activist and rapper Killer Mike, we experience the celebratory spirit of Black achievement and audacity.

This film is an expression of the glorious, resilient display of Black accomplishments born from resistance and innovation, that have changed industries, communities, culture, and the world. From the powerful voice of activist and rapper Killer Mike, we experience the celebratory spirit of Black achievement and audacity.


In addition to our pledge, we are working to promote Equity + Justice in the following sectors.

Art

Entertainment

Entrepreneurship

Innovation

THIS IS ONLY THE BEGINNING.

In partnership with General Motors, $10 million was designated to support organizations that promote inclusion and justice. An initial $1 million went to the NAACP Legal Defense and Education Fund.

Cadillac will continue to take action because we are impatient to affect change. This is not a symbolic gesture; this is an ongoing commitment to operate in service to the Black Community.

Sign up to stay informed about our future initiatives.

THIS IS ONLY THE BEGINNING.

In partnership with General Motors, $10 million was designated to support organizations that promote inclusion and justice. An initial $1 million went to the NAACP Legal Defense and Education Fund.

Cadillac will continue to take action because we are impatient to affect change. This is not a symbolic gesture; this is an ongoing commitment to operate in service to the Black Community.

Sign up to stay informed about our future initiatives.


  • The Manufacturer’s Suggested Retail Price excludes destination freight charge, tax, title, license, dealer fees and optional equipment. Click here to see all Cadillac vehicles’ destination freight charges.

  • Read the vehicle Owner’s Manual for important feature limitations and information.

  • Functionality varies by model. Full functionality requires compatible Bluetooth® and smartphone, and USB connectivity for some devices.

  • Vehicle user interface is a product of Apple® and its terms and privacy statements apply. Requires compatible iPhone® and data plan rates apply. Apple CarPlay, Siri, iPhone and Apple Music are trademarks of Apple, Inc., registered in the U.S. and other countries.

  • Vehicle user interface is a product of Google™ and its terms and privacy statements apply. Requires the Android Auto™ app on Google Play and an Android-compatible smartphone running Android 5.0 or higher. Data plan rates apply. Android, Google Play and Android Auto™ are trademarks of Google LLC.

  • Functionality is subject to limitations and varies by vehicle, infotainment system, and location. Select service plan required. Certain Alexa Skills require account linking to use. Amazon, Alexa and all related logos are trademarks of Amazon.com, Inc. or its affiliates. See onstar.com for additional details.

  • The system wirelessly charges one compatible mobile device. Some phones have built-in wireless charging technology and others require a special adaptor/back cover. To check for phone or other device compatibility, see my.cadillac.com/learn or consult your carrier.

  • Always pay attention while driving and when using Super Cruise. Do not use a handheld device. Visit cadillac.com/supercruise for compatible roads and full details.

  • MSRP excludes tax, title, license and dealer fees.

  • Read the vehicle's owner's manual for important feature limitations and information.

  • Lower-profile tires wear faster. Wheel and tire damage may occur on rough or damaged roads or from surfaces or from curbs, debris or obstacles. This damage is not covered by the GM New Vehicle Limited Warranty. For more important tire and wheel information, go to https://my.cadillac.com/learnabout/tires or see your dealer.